Gruff Rhys Announces New Album 'Seeking New Gods'

Gruff Rhys will release his new album “Seeking New Gods” on 21.5.2021. It was recorded following a US tour with his band and mixed in LA with superstar producer Mario C (Beastie Boys). The album concept was originally driven to be the biography of a mountain, Mount Paektu (an East Asian active volcano). However, as Gruff’s writing began to reflect on the inhuman timescale of a peak’s existence and the intimate features that bring it to mythological life, both the songs and the mountain became more and more personal.   

The typically beautiful art direction is by Mark James and the LP features a Mountain Die Cut envelope-style sleeve with a Belly band, pressed on Dark Green Vinyl. All LP orders receive a signed postcard and lyric poster. CD orders will receive a postcard signed by Gruff Rhys. 

Gruff has also shared a video for lead single 'Loan Your Loneliness', directed by Mark James. Gruff says that the video "narrative being that a soloing guitarist accidentally invented colour TV with sheer exuberance!". Watch here and listen to 'Loan Your Loneliness'  here.  

Order or Pre-Save 'Seeking New Gods' now.

St Patricks Day Celebrations From Rough Trade Artists 

Lankum put together a St Patrick's Day mix for Soho Radio's Morning Glory show whilst Lisa O'Neill performed for the St Patrick's Day online festival 

You can also watch Lisa performing the same song for rté's Tommy Tiernan show last weekend HERE

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